Rhonda Shear

Rhonda Shear has been breaking the mold from her beginnings as a New Orleans beauty queen and politician to her years in Hollywood as an actress to her time touring as a professional stand-up comedienne to becoming the mogul behind one of the most popular intimate apparel brands to creating the infomercial sensation The Ahh Bra to writing her first book Up All Night… whew! Rhonda has always worked hard and she has used her strengths and wit to grow into the successful, inspirational woman she has become.

While appearing on countless TV shows and in films, modeling professionally, hosting USA: Up All Night for over 450 episodes, and doing stand-up comedy, Rhonda learned all a girl can know about costuming, enhancing one’s assets, and capturing the attention of audiences around the world. Rhonda now delights in sharing that knowledge and encourages women to find happiness and confidence in more than just their underwear drawers. Through Shear Enterprises, LLC Rhonda develops apparel and intimates for women of all shapes and sizes, focusing on comfort, color, and creative solutions. See her Film/TV credits HERE!

Rhonda’s empowering approach to design has made the award-winning Rhonda Shear brand a huge success on shopping channels, at online retailers, and in stores around the world. She has a little something for everyone in sizes XS-3X, always has tons of color options, and creates solution-focused styles that are fit to flatter. She designs for her own ever-changing body, and by really listening to the feedback from her millions of customers worldwide.

Rhonda launched her line and Shear Enterprises, LLC in 2003 after reuniting with her childhood sweetheart, Van Fagan, after 26 years apart. While she was climbing the Hollywood ladder to stardom all those years, he was honing his business savvy and when they met again the sparks and ideas really started to fly. Together they built an empire in intimate apparel. Since launching the business, Rhonda, Van, and their talented team have received countless prestigious accolades and awards including Ernst & Young’s Entrepreneur of the Year: FL, Enterprising Woman of the Year, TB Business Journal’s Business Woman of the Year, INC 5000 Fastest Growing Companies, Best Product award at HSN, ERA Moxie Awards, WPO’s 3rd Fastest Woman Owned Business, and many, many more! Designing her line is one of many outlets for the creative soul that is Rhonda Shear.

In her new book Up All Night, she shares the stories, revelations, and struggles encountered along the road to success. Rhonda Shear uses her eclectic mix of life experiences featured in the book as inspiration for each new project she approaches…and she is always looking for a new project that uses her unique and multifaceted expertise. She has helped manufacture and launch celebrity lines, pitched TV shows, created signature fragrances, and written a book all while keeping a toe in the comedy world and successfully selling her own lines around the world. We’re tired just thinking about all that, but Rhonda Shear…she shows no signs of slowing down! In fact, Rhonda just launched a Facebook Live Show from her home called Rhonda Shear’s -Social Distance- Social Hour featuring new guests each week!

As if her business acumen weren’t enough, Rhonda is also quite the philanthropist. She hosts charity events, sits on boards, speaks to groups, and volunteers her time and money to multiple charitable organizations every year. Some of her favorites include: SPCA, Pawlicious Pets, American Cancer Society: Making Strides, AHA Go Red for Women, PACE for Girls, CM Ovarian Cancer Society, Bill Edwards Foundation for the Arts, St. Jude’s Children’s Hospital, John’s Hopkins: All Children’s Hospital, Tampa Bay Fashion Week, My Fairy Godfathers, and many more. During the scramble for PPE in early 2020, Rhonda was able to manufacture and donate thousands of masks to hospitals, clinics, first responders, and nursing homes throughout Tampa Bay.

Rhonda now lives in St. Petersburg, FL with Van and her 5 adorable rescue dogs (Sweetie, Lexie, Girlie Girl, Honey Baby, & Molly). While she will forever be a New Orleans girl at heart – Go Saints! -, she also supports Tampa Bay’s sporting community and local businesses. When they find a spare moment, she and Van enjoy cruising in their party-ready yacht, Help Me Rhonda, or competing for best chef in the kitchen. Never a dull moment with Rhonda Shear!

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